JENNIMOOSE PICKS

As the principal buyer for the Moose Mountain collection, I play a game with myself each season. I envision a puzzle whose picture becomes clear only as its pieces fit together to create a whole. I like to choose styles, items, colors, and price points that complement each other so that we cover the needs of as many of our customers as possible. Every item in our store is chosen with intention and I have my own really good reason for choosing it, whether we’re talking about a particular color choice of a Norwegian sweater, or a soft, cuddly stuffed moose. I go to great lengths to see as much as possible before I make my selections.

That being said, I have my favorites! These are the things that we sell which I personally love wearing, using, or giving as gifts. These are the styles that are in my own closet and which fill my drawers. I give these items my personal seal of approval.

There are other things which I’m proud to have selected for our store which we call the "who would have thunk'its.” These are items whose popularity and greatness completely took us by delightful surprise! We had no idea how many of these items we’d actually sell when we first brought them into the store, but here we offer them to you – all in one sweet place.